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Mission Statement
The Obscure Company is an organization founded
to benefit the Rhode Island community and surrounding areas
through monetary, logistical and physical support. To achieve
this, The Obscure Company will strive to raise support though
unusual yet entertaining events and activities. |
History of The Obscure Company

Briefly: The Obscure
Company is a charitable organization whose main
purpose is to support local cancer related causes in
Rhode Island and the surrounding communities.
The Obscure Company was founded in 1999 by four
teenagers and has progressed to an organization of
hundreds of donors and volunteers who dedicate their
time and money to support worthy organizations
through unusual events and fun activities.
The keystone event of The Obscure Company is the annual Sit A Thon.
At the event participants gather sponsorships in a
manner similar to that of a walk-a-ton, skip-a-thon
or any other a-thon. The difference is the
mode of activity, in which the participants sit for
up to 12 hours in our event location, entertaining
themselves with books, board games and
companionship. The donations are gathered
together and presented to a worthy charity to
support their cause. The Sit A Thon has raised almost $13000 since it's
inception for Camp Hope and the American Cancer
Society. Other charities from other events
include the Providence Journal Santa Fund, and the
Urban Collaborative Accelerated Program.
The Obscure Company's continuing mission is to
interest generous people in charitable giving to
mainly cancer related charities through unusual and
entertaining events. The Obscure Company
welcomes all age groups to its events, and is an
equal opportunity all volunteer employer.
In Depth:
1999-2002 The Obscure Company was founded one
Sunday afternoon on November 11, 1999 in the basement of two of the
executives, John and Mark Colwell due to excessive boredom. The
original executives were John Colwell, Mark Colwell, Matthew Marco, and
David Whiteside going on the concept of self promotion with the idea
that one day, members or the executives of The Obscure Company would
walk down the street and be confronted by passerby's. They hoped to be
engaged with the following question. "Hey, you're those guys from The
Obscure Company! What the heck do you do?" Which would be answered
with a serious of evasive and illogical responses, brought to a finish
by the suggestion that they should visit the web-site.
Upon investigation of advertisement for self promotion, such as
billboards on Route 10 and signs on buses it was quickly determined that
the costs far outweighed the incomes of the four executives, and the
concept of The Obscure Company was forced to reinvent itself, or at
least proceed at a more modest and cost effective rate. And so a
web-site was born that was completely impossible to navigate and
contained little to no relevant information. Over time, and after a
series of server wars, this web-page progressed to the current version
seen today, which is still regarded by many as impossible to navigate
and containing little to no relevant information, although numerous
techniques for maintaining interest were, and are being attempted; such
as
email service, polls, articles, personalities, and contests.
When only the
email service and occasional
contests could be considered even limited successes, The Obscure
Company decided to reinvent itself anew, by holding
outside-the-information-superhighway based events. The first of these
was The Obscure Company Charity Sit-A-Thon in 2001, which was held at
Roger Williams Park and Zoo in Providence RI in early September, and has
progressed to become The Obscure Company's signature event. The
Sit-A-Thon in 2001 raised over $800 for the American Cancer Society.
2003 Deciding as a group that this was not
such a bad thing for an organization of kids acting out of a lack of
anything better to do, it was decided that The Obscure Company would
become an event based web company. After a lackadaisical 2002, caused
by absent Executives due to college in foreign locations, an ambitious
schedule of events was planned for 2003, ranging from darts tournaments
at The Cranston Office, to additional charity events. The
Sit-A-Thon was brought back in July of 2003, and through increased
participation and interest, and despite poor site planning, raised over
$1000 for the American Cancer Society.
Trying to build on this theme of limited success,
The Obscure Company held an additional yearly charity event, in the form
of a
Chestnut Roast in late December. Unfortunately The Obscure Company
planning crew consistently neglects to secure a site before the rest of
the planning proceeds, perhaps because executives cannot understand the
concept of not wanting to let The Obscure Company do whatever the heck
it wants with as little notice as possible. Finally a site was awarded
at Edaville Railroad USA and $400 from the event was donated to
charity. Also in 2003 The Obscure Company introduced its first annual awards banquet to honor and recognize all those people who make The
Obscure Company possible. The keystone Award was given to Alan
Campbell, in congratulations of becoming the new Obscure Company
Executive, taking Matthew Marco's vacated seat, and maintaining a
quartet of innovation and obscurity.
2004 This year was a tough year for the Obscure
Company. Having decided on actually doing stuff of charitable interest
based on the successes of the previous years, The Obscure Company was
forced to improve on that success or become a sham of a company. A
useless derelict of a web dinosaur. The pressure was on! The
executives jumped into action, planning an ambitious
events calendar featuring an event every month. This of course, was
largely a farce to impress non-materializing investors, however many of
these events did in fact take place! Starting off with a gaming theme
of a billiards tournament, followed quickly by a pair of poker
tournaments The Obscure Company attempted to establish interest. We
decided to register the company with the state of Rhode Island, so all
you people using The Obscure Company as your business name... we have no
money to sue, just please stop. Then, the traditional events arrived.
That excitement fermented by the early events didn't appear for the
annual kite fly, which had just two competitors, and the next event
(The second annual sandcastle building non-contest which was canceled in
'03)simply never happened. But the next event! Wow! Our annual
Sit-A-Thon was an unabashed success, and turned the year around.
The Sit-A-Thon 2004 was a statistical monster.
Participation up 160%! Money donated to the American Cancer Society up
130%! Visitors up 80%! Individual donors up 75%! Time of event...
down 0.14% but that's an anomaly as our parking was challenged. 2004
saw an oversized check delivered to an actual living American Cancer
Society representative (props to Mr. Holt for his hanging out ability,
general cool-ness, and pretending to like The Obscure Company) at the annual awards banquet, which also saw an increase in participation.
Calculating those impressive numbers so exhausted the executives that
they were unable to plan a chestnut roast, but substituted an even more
difficult charity event in the Charlie's Thanksgiving food drive. Alan
and John organized volunteers, delivery routes and took phone calls for
people unable to get thanksgiving dinner on their own and 1300 meals
were given out by Charlies in North Attleboro. The year ended with 41
people gathering at Luigi's in Johnston RI for the Awards banquet, and a
night of reflection on Obscure Company-ness/ism/tion... and a chance to
look ahead to 2005.
2005
Proved to be a bit of a double edged year, two edges,
not like those fancy razors. The Company had
succeeded in running six events in 2004. This was a
monumental achievement, no matter how small three of
them were. It was however running the executives
ragged, particularly since people had the pesky habit of
graduating college and/or getting "real" jobs. It
was bound to come to a head regarding how much time each
person could put in, and where the Sit A Thon was to go
in the future.
Fortunately, The Obscure Company
already had a great tradition of charity work and two
events that it could run in its sleep (literally for the
Sit A Thon)! The Sit A Thon and Banquet were once
again run and again both events improved significantly
in scope, participation and donations to charity.
For the Sit A Thon, this meant 16 sitters, and
$3650 donated to the American Cancer Society. The
Obscure Company was approaching a lifetime mark of
$10000 given in charitable donations! Impressive
considering its humble beginnings (go back and read
1999-2002 if you doubt this).
The banquet once again switched locations and gained
diners, and entertainment (props to Mr. Tom D for the
Ipod hookup and Andrew for his raffle donation!).
What truly set 2005 apart though
was the planning meeting held in Ayer MA late in the
year. This was a novel approach for the Obscure
Company and hopefully in will be adopted by other
non-profits and Fortune 500 companies in the future!
The Obscure Company actually gathered like minded
individuals in one location for a weekend and planned.
Yes that's right... planned. For 2006. The
Obscure Company changed its operating structure to get
more people involved and working on events, missions,
and goals for the upcoming year! A separate board
and officer core was instituted and a certain level of
dedication and work was expected from every person,
depending on the position they would be adopting within
the organization. A few ambitious goals were
decided upon for '06: Becoming an official 501(c)3
charitable organization, once again improving Sit A Thon
participation and donating monies, and increasing
participation and awareness in general. Scroll
down to see how 2006 went!
2006
once again showed the variety of success and missed
success that is becoming a hallmark for interesting year
summaries on this gowingly over-long about-us section of
the Obscure Company.
Some original goals have been met and exceeded.
Firstly,
before even truly off the ground, the additional
employee count and dedication paid off. An
opportunity to volunteer by judging a High School
Science Fair was identified and acted upon. Also,
The Obscure Company actually achieved charity status in
its first try. No questions from the IRS, no
subsequent submissions of the 30 something page
application full of legal jargon. Now donations
could be made directly to the Obscure Company for tax
deductions, a fact that greatly improved moral and hope
for larger and more successful events. The company
also held regular board meetings to keep itself on the
right track. A mission statement (seen at the top
of this page) and official logo were officially adopted.
It was decided to get ambitious with the Sit A Thon and
look for a larger location, more sitters, more
publicity, and a more local and responsive charity.
Camp Hope was chosen as the charity for 2006, a camp for
kids who had or have cancer and their siblings in Rhode
Island.
The Sit A Thon 2006 (head
coordinator Tom Douglass) boasted over 30 sitters, two
separate entertainment donations (music and magic) and
new records in donations and publicity. The event
and The Obscure Company were featured in an article by
Bob Kerr in the Providence Journal and the event raised $5000
to donate to Camp Hope. This achievement, along
with an improved donor and member tracking database
bodes well for the 2007 Sit A Thon. Lessons were
learned, concepts verified and others discarded.
Officer habits of having a life outside of The Obscure
Company continued to limit the limitless possibilities
of The Obscure Company, but the company continues to
climb ever upward and onward to the future of charitable
obscure giving. When 2006 ended the Obscure
Company had collected almost $14k since its inception in
1999, all for charitable organizations, quite an
accomplishment for a company founded on boredom and
inscrutability.
2007 - So in 2007 The Obscure Company
decided that the tradition founded in 2006 of actually
planning early on was a decent idea, and one that should
be continued. Early on we saw the resignation of one
officer, to dedicate himself full time to the goal of
raising a child to become a future Obscure Company
initiate... long range planning for The Obscure Company
means 16-20 years! For 2007 Doug Stevenson and
Carla Doughty joined the operating staff, with Bob Holt
and Tom Douglass (the child raiser) stepping down.
At our second board meeting a firm events calendar was
established, with the goal of doubling The Obscure
Company Sit A Thon, having a pre-emptive moral and
support boosting field day, continuing the new tradition
of a Golf Tournament day, and renewing the support for
the end of the year banquet. Also new for 2007 was
the concept of trying to secure sites for events as
early as March! Imagine! It's early, the updater
of this is amazed if someone is reading about 2007 in
2007. If so though, check out the events calendar
or contact us to find out how to help out in our
progressively biggest year yet! |